Survey shows OnePlus fans want to stick with the familiar, would choose OPPO if they had to switch

Published: (April 23, 2026 at 10:42 AM EDT)
2 min read

Source: Android Authority

OnePlus Nord 6
Shimul Sood / Android Authority

Overview

Rumors have been swirling this year that OnePlus may be looking at serious changes, or even shutting down operations in some markets, as parent brand OPPO reorganizes its portfolio. While the company hasn’t publicly confirmed these rumors—issuing statements such as “OnePlus North America continues to operate”—last week a now‑deleted LinkedIn post from a OnePlus Europe employee suggested the company is “reviewing its regional roadmap and product strategy.” The post led the employee to look for new work.

It still feels likely that OnePlus is scaling back operations in some capacity in certain regions.

Poll Results

We ran a poll on Android Authority asking our OnePlus‑using readers what they would do if the brand pulled up stakes in their markets. After more than 4,000 votes, the results were:

RankBrandVote Share
1OPPO (parent company)> 25%
2Google (Pixel)~22%
3Samsung~21%
4Apple~8%
4Xiaomi~8%
6HONOR~4%
6Vivo~4%
8Huawei~2%
Other (open‑ended)6%

Notes

  • OPPO phones aren’t officially sold in the US, but the brand appears to be a reasonable alternative for European readers.
  • The vote share drops sharply after the top three choices.

Community Reaction

Are you using a OnePlus phone right now? What will you do if you can’t replace it with another OnePlus when you upgrade next? Let us know in the comments.

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