'Apple: The First 50 Years' Book Available Tomorrow

Published: (March 9, 2026 at 02:36 PM EDT)
2 min read
Source: MacRumors

Source: MacRumors

Release Details

Apple: The First 50 Years will be available in hardcover and digital formats starting Tuesday, March 10.

Book Overview

  • Length: 608 pages
  • Scope: Covers the first five decades of Apple’s history, timed for the company’s 50th anniversary on April 1.
  • Content: Full‑color photos, new facts that correct the record, and fresh interviews with key figures who shaped Apple.
  • Interviewees include:
    • Steve Wozniak (co‑founder)
    • John Sculley (former CEO)
    • Jony Ive (former design chief)
    • Tim Cook (current CEO)

The book tells Apple’s story—from its birth, near‑death, rebirth under Steve Jobs, to its status as the world’s most valuable company under Tim Cook.

Author Background

David Pogue is a CBS Sunday Morning correspondent. He has written extensively about Apple and technology for The New York Times and Macworld. An excerpt focusing on the late Steve Jobs is available on the CBS News website.

Recent Appearances

  • Extended interview with Apple CEO Tim Cook.
  • Appearance on CBS Mornings.

Upcoming Event

David Pogue will interview former Apple marketing chief Phil Schiller on March 18 at 3:30 p.m. ET during SXSW 2026 in Austin, Texas.

Note

Apple was officially founded on April 1, 1976. The company has not announced any public‑facing plans for its 50th‑anniversary celebrations, but it is expected to mark the occasion in the coming weeks.

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