Plex Tripling Lifetime Plex Pass Price to $750 in July

Published: (May 19, 2026 at 06:53 PM EDT)
2 min read
Source: MacRumors

Source: MacRumors

Reason for the Increase

Plex says the new price reflects the “real, ongoing value” of the software it plans to build and maintain. While the company considered removing the Lifetime option in favor of recurring subscriptions, it decided to keep it because it remains a valuable choice for many users.

“Over the years, as our software and product has evolved, the breadth of features and benefits included with your Plex Pass has expanded. This increase ensures we can continue to invest resources into building and maintaining the Plex personal media software, while continuing to offer a Lifetime option.” – Plex

What Plex Pass Offers

Plex is a media server that lets users stream their personal library from a server‑installed device to smartphones, tablets, TVs, and other connected devices. The Plex Pass unlocks features such as:

  • Server management tools
  • Hardware transcoding
  • Offline downloads and mobile syncing
  • Remote streaming
  • Additional premium features and perks

Impact on Existing and Prospective Customers

  • Existing Lifetime Pass holders will retain all current benefits with no changes.
  • New purchasers can still buy the Lifetime Pass for $250 before the price change takes effect.
  • The regular Plex Pass subscription remains unchanged at $7 per month or $70 per year.

Roadmap Highlights

Alongside the price announcement, Plex shared upcoming improvements, including:

  • Enhanced download functionality (e.g., grouping by show)
  • Updates to its mobile applications

This article first appeared on MacRumors.com.

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