1Password’s annual subscription plans are getting a price hike next month
Source: 9to5Google

Price Increase Details
A password manager is all but necessary these days, even as passkeys continue to gain traction. If you’re a 1Password fan, you’ll need to budget for a higher annual charge starting next month—even on family plans.
According to The Verge, 1Password has begun emailing subscribers about an upcoming change to their annual subscription. Effective March 27 2026:
- Individual plans will rise to $47.88 per month (up $12 per year, or $1 per month).
- Family subscriptions will increase to $71.88 per month (same $12 annual increase).
1Password also offers monthly plans starting at $5 per month (or $60 per year), though it’s unclear whether that pricing will be adjusted.
Reason for the Hike
In the notification email, 1Password attributes the increase to added “value and capability” within the app, noting that prices have remained unchanged until now. While there’s no public record of prior price hikes, Reddit posts from nearly seven years ago show the same $36/$60 annual plan pricing that is being altered today.
Context and Competition
The price rise places 1Password among a wave of subscription‑based price adjustments across the industry. For comparison, the most expensive Netflix plan in 2019 was $16 per month and still allowed password sharing. Meanwhile, free competitors such as Google Password Manager and Bitwarden continue to offer viable alternatives, which may influence how 1Password’s user base reacts.
What This Means for Subscribers
- The increase will take effect on your next renewal date after March 27 2026.
- If you renew (or sign up) before that date, you can still lock in the current pricing.