YouTube finally launches a dedicated app for Apple Vision Pro
Source: TechCrunch
Overview
After two years of initial hesitation, YouTube has finally unveiled its dedicated app for the Apple Vision Pro.
Background
When Apple’s headset first launched, YouTube opted for a web‑based approach, directing viewers to use Safari to access content. This meant users missed out on features such as offline downloads, which are useful for travel or offline viewing. Third‑party options like Juno briefly appeared on visionOS but were removed for violating YouTube’s Terms of Service.
New App Features
- Immersive playback – Users can watch standard videos and YouTube Shorts on a theater‑sized virtual screen in a fully immersive environment.
- Spatial tab – Lets users discover spatial videos, including 3D, VR180, and 360‑degree formats.
- 8K support – Available on the latest Apple Vision Pro models powered by the M5 chip.
- Gesture controls – Users can resize windows, scrub through videos, and interact with the app using visionOS gestures.
Market Context
YouTube’s decision to launch a native visionOS app comes after most major streaming services (Disney+, Amazon Prime Video, Paramount, Peacock, etc.) offered native experiences from day one. The timing is notable because initial hype around the headset has waned. Despite the introduction of Apple Intelligence‑powered features almost a year ago, user engagement has been lukewarm. Recent estimates suggest sales declined sharply, with only about 45,000 new units shipped in Q4 2025. The Financial Times reported that production was halted due to weak demand, leading to reduced marketing efforts.
Availability
The YouTube app is now available in the visionOS App Store and is compatible with both M2 and M5 chip models.