Prop bet

Source: The Verge

Substack’s Updated Partnership with Polymarket

Substack has updated its partnership with betting platform Polymarket, “introducing native tools that make it easier to share, discuss, and debate prediction market data directly on Substack.” Polymarket will also pay a cohort of creators—including Matt Yglesias—to use its data through the newsletter platform’s pilot sponsorship program.

Recent Media Integrations of Prediction Markets

• Dow Jones: Agreed to incorporate Polymarket’s betting data into its content, including The Wall Street Journal (last week).
• CNN: Integrated Kalshi’s betting odds (a month earlier).
• CNBC: Agreed in December to infuse similar data.

Further Reading

Read the full story at The Verge.