New York’s new law forces advertisers to say when they’re using AI avatars

Published: (December 11, 2025 at 04:30 PM EST)
1 min read
Source: The Verge

Source: The Verge

Overview

New York Gov. Kathy Hochul signed a bill Thursday that will require advertisers to identify if an ad includes AI‑generated people. Hochul’s announcement said the bill, S.8420‑A/A.8887‑B, was the first of its kind in the US, describing it as a “common sense” law that would bring increased transparenc…

Back to Blog

Related posts

Read more »