Nanoleaf bets its future on robots, red light therapy, and AI

Source: The Verge

Nanoleaf teased a trio of new products focused on embodied AI as it looks to move its brand beyond smart lighting. [Image: Nanoleaf product teaser]

Smart lighting company Nanoleaf has been unusually quiet recently. While competitors such as Govee and Philips Hue have been pumping out new products and innovative features at an impressive pace, Nanoleaf has launched just a handful of smart lighting products in the last two years.

Brand Evolution

The lull is intentional. Nanoleaf is undergoing a “brand evolution” centered on wellness, robotics, and artificial intelligence.

“The smart home is getting kind of boring,” says Gimmy Chu, CEO and co‑founder of Nanoleaf, who now prefers not to label the company solely as a smart lighting firm. “Our brand needs to evolve to incorporate some of the …”

New Product Focus

The upcoming lineup emphasizes embodied AI, integrating robotics and red‑light therapy with the company’s existing lighting expertise.

• Read the full story at The Verge.