How John Ternus is inheriting a vastly different Apple than Tim Cook did

Published: (April 21, 2026 at 11:58 AM EDT)
1 min read
Source: 9to5Mac

Source: 9to5Mac

Tim Cook Hands Over CEO Role to John Ternus

Apple CEO Tim Cook is giving up the title and passing the torch to John Ternus on September 1.

New Role for Cook

Unsurprisingly, Cook is taking on the role of board executive chairman, a position in which he is expected to remain very active as Apple’s chief global diplomat. Retiring as CEO? Yes. But retiring into the sunset? Hardly. Cook says he can’t imagine life without Apple.

Looking Back at the Previous Transition

As Apple’s CEO transition shifts into the public‑facing phase, I revisited some of the official press material from the previous changing of the guard. That transition occurred under very different circumstances, with Steve Jobs at the end of his life. It’s incredibly touching to revisit now, and there are echoes of Steve’s endorsement of Tim Cook in Tim’s endorsement of the next Apple CEO, John Ternus.

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