Gucci-branded Google smart glasses are coming next year

Source: The Verge

Google’s “Project Aura” will be its first Android XR glasses, expected later this year.
Image: Google, Xreal

Project Aura

Google’s first pair of Android XR glasses, codenamed Project Aura, are slated for launch this year. The design mirrors Meta’s Ray‑Ban smart glasses, featuring chunky black plastic frames. This marks Google’s second foray into smart glasses after the original Google Glass failed to gain traction over a decade ago.

Gucci Collaboration

According to Reuters, Gucci’s parent company Kering is partnering with Google to create a stylish AI‑enabled smart‑glasses line. The Gucci‑branded glasses are planned for release in 2027, aiming to combine fashion with Google’s XR technology.

Other Partnerships

Last year, Google announced additional smart‑glasses collaborations with Warby Parker and Gentle Monster, expanding its ecosystem of wearable XR devices.

Read the full story at The Verge.