Every influencer eventually becomes a merch store

Source: The Verge

Tucker Carlson’s “NY Commie” hat | Image: Tucker Carlson Network

Tucker Carlson’s online store sells right‑wing apparel and home goods, such as hoodies in a Supreme‑style that mock Somali people, and mugs featuring The Godfather puppet‑master iconography edited to include AIPAC. Last week, a handful of other products attracted attention beyond Carlson’s typical audience: a red and yellow “NY Commie” baseball cap with a hammer and sickle replacing the “C” (the icon is mirrored for the joke); another cap emblazoned with “Neocons are gay for Israel”; and an “I HEART NICOTINE” mug.

The merch appears to have resonated with a subset of people whose politics are at odds with Carlson.

Read the full story at The Verge