AT&T now lets you build your own phone plan, starting at $15 a month

Published: (May 21, 2026 at 09:08 AM EDT)
2 min read

Source: Android Authority

TL;DR

  • AT&T has announced a Build‑A‑Plan option.
  • The customizable carrier plan starts at $15 per month for unlimited talk/text and 1 GB of mobile data.
  • You can pay extra to add more mobile and hotspot data for the next billing cycle.

Finding the right cellular plan can be a tough challenge, but what if you could simply create your own plan? AT&T’s Build‑A‑Plan claims to be a “fully customizable” wireless experience.

AT&T Build‑A‑Plan has a base price of $15 per month and includes unlimited talk, unlimited texting, and 1 GB of mobile data. The carrier also lets you add more mobile data and tethering data for the next cycle.

AT&T Build‑A‑Plan graphic

Pricing options

  • Add mobile data

    • $5 for 5 GB
    • $10 for 10 GB
    • $20 for unlimited mobile data with standard‑definition (SD) video streaming (SD defined as 2 Mbps on 5G, 1.5 Mbps on 4G)
    • $35 for unlimited mobile data with HD streaming
  • Add hotspot (tethering) data

    • $5 for 5 GB
    • $15 for 25 GB
    • $20 for 50 GB

Important considerations

  • Purchasing extra data replaces the base 1 GB allocation rather than adding to it. For example, buying a 5 GB add‑on gives you 5 GB total, not 6 GB.
  • If you exceed your monthly data cap, AT&T will throttle speeds to 128 Kbps for the remainder of the month (instead of cutting off service).
  • Purchased data does not roll over to the next billing cycle.
  • Add‑on purchases apply to the next billing cycle only.
  • The plan does not support additional perks such as tablet or watch data, and it is limited to one line per account.

User feedback

What do you think of AT&T’s Build‑A‑Plan?
6 votes

The community notes that the throttling speeds and lack of rollover may be drawbacks, especially for users who exceed their cap mid‑cycle.

Availability

AT&T’s Build‑A‑Plan went live on May 27 and is currently only available online through the official AT&T page: .


All links and references are retained from the original article.

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