Asana acquires no-code agent-builder StackAI

Source: TechCrunch

Acquisition Details

Asana has acquired the workflow‑automation company StackAI for $75 million. The acquisition was announced on Thursday afternoon to coincide with Asana’s earnings and investor call. StackAI’s founders, Tony Rosinol and Bernard Aceituno, will join Asana as part of the deal.

About StackAI

StackAI is an AI workflow‑automation system that designs agents to operate within existing business tools, pulling data from platforms such as Salesforce, Slack, and G Suite. The company was part of Y Combinator’s Winter ’23 cohort and has faced competition from automation tools like Zapier and AI labs such as OpenAI and Anthropic.

Funding History

StackAI raised just under $20 million, according to PitchBook data, with the majority coming from a recent $16 million Series A round. That round included investors Gradient, Epaklon Capital, Lobby VC, LifeX Ventures, and Vercel CEO Guillermo Rauch.

Asana’s AI Product Landscape

While most users know Asana for its work‑management system, the company has launched several AI‑oriented products in recent years, including:

• AI Studio – an agent builder
• AI Teammates – a suite of pre‑built automations

Asana positions its deep integration with corporate workflows as a key advantage, allowing it to provide context and training data that external AI tools may lack.

Market Context

Asana’s stock has struggled in the AI era, losing more than half its market‑cap value since the introduction of ChatGPT, a decline that accelerated after founder Dustin Moskovitz stepped down as CEO last March. Despite the share‑price pressure, revenue has continued to grow steadily, and the new leadership believes its human‑agent products will help the company rebound.

Executive Statement

“This acquisition accelerates our roadmap and takes us into the next phase of human‑agent work,” said CEO Dan Rogers. “We’re already seeing real momentum with AI Teammates and AI Studio … StackAI now lets them go further, agentifying the most complex business processes end‑to‑end.”