Apple's first event of the year will reportedly bring at least five products over a 'three-day blitz'
Source: Engadget
Overview
Apple is expected to unveil at least five new products during a three‑day event series that begins on Monday, March 2 and concludes with an “Apple Experience” on Wednesday, March 4, according to Bloomberg reporter Mark Gurman.
Potential Products
Low‑cost MacBook
Gurman says Apple is “very likely” to introduce a low‑cost MacBook, citing the event logo’s color scheme as a possible hint toward new laptop colors.
iPhone 17e
The iPhone 17e could be announced, following the launch of its predecessor last spring.
iPad Air with M4 chip
An updated iPad Air powered by the M4 chip is also on the speculation list.
MacBook Pro (M5 Pro/Max)
Rumors suggest an upgraded MacBook Pro featuring M5 Pro and M5 Max chips may be revealed.
MacBook Air (M5)
A new MacBook Air equipped with a base M5 chip is another likely candidate.
Mac Studio and Apple Studio Display
Apple might also refresh the Mac Studio and introduce a new Apple Studio Display, products that were previously expected in the first half of the year.
Event Details
- March 2–4: The product announcements will span three days.
- March 4: Labeled an “Apple Experience,” the event will take place in New York, London, and Shanghai, differing from Apple’s typical keynote‑livestream format.
- Historically, Apple announces new products on Tuesdays, making the Wednesday timing noteworthy.