Apple Has Released These 12 New Products This Year

Source: MacRumors

Apple has released more than a dozen new products and accessories this year, kicking off with a second‑generation AirTag in January and unveiling a wide range of devices in March.

New AirTag

• Second‑generation Ultra Wideband chip, extending Precision Finding range by up to 50 %
• Upgraded Bluetooth chip for better overall range
• Speaker is 50 % louder than the previous model

Black Unity Apple Watch Band

• Black Unity Connection Braided Solo Loop in the colors of the Pan‑African flag, honoring Black History Month

iPhone 17e

• Same design as iPhone 16e
• New A19 chip, MagSafe, and second‑generation C1X 5G modem
• Base storage doubled to 256 GB
• U.S. price starts at $599

iPad Air (M4)

• Apple M4 chip
• 12 GB RAM (up from 8 GB)
• N1 chip with Wi‑Fi 7 support
• C1X modem in cellular models

MacBook Air (M5)

• M5 chip, 512 GB base storage (256 GB option dropped)
• Wi‑Fi 7 and Bluetooth 6 via N1 chip
• Includes 40 W Dynamic Power Adapter (60 W max)
• U.S. price starts at $1,099

MacBook Pro (M5 Pro / M5 Max)

• 14‑inch and 16‑inch models receive M5 Pro and M5 Max chips
• Up to 2× faster SSD speeds
• Base storage doubled to 1 TB
• Slight battery‑life increase; Wi‑Fi 7 and Bluetooth 6 support

Studio Display Updates

• Regular Studio Display gains Thunder‑bolt 5, improved speakers, and Desk View camera support

Studio Display XDR

• 120 Hz refresh rate, mini‑LED backlighting, higher brightness, plus all the Thunder‑bolt 5 benefits

MacBook Neo

• Starts at $599 (U.S.); $499 for college students
• Colors: Blush, Citrus, Indigo, Silver
• Powered by A18 Pro chip (from iPhone)
• 13‑inch display, up to 512 GB storage, fixed 8 GB RAM

AirPods Max 2

• H2 chip, enhanced active noise cancellation, improved sound quality
• New features: Adaptive Audio, Conversation Awareness, Voice Isolation, Live Translation
• Digital Crown adds Camera Remote function

Special‑Edition Nike Powerbeats Pro 2

• Two‑tone design: black with Nike’s Volt neon green‑yellow
• Same internals as regular Powerbeats Pro 2, with both Nike and Beats logos

New Accessories

• iPhone cases, Apple Watch bands, and a crossbody strap released in new colors

What’s Next?

Beyond the usual annual updates, Apple’s all‑new smart‑home hub is expected later this year once a more personalized Siri arrives. Rumors also point to a foldable iPhone, a MacBook Pro with an OLED display, and major updates to Apple TV, HomePod, and HomePod mini.

Related Reading

• Apple to Launch These 15+ New Products Later This Year

This article, “Apple Has Released These 12 New Products This Year,” first appeared on MacRumors.com.