Anthropic Promises Claude Will Remain Ad-Free, Mocks ChatGPT Ads in Super Bowl Commercial

Published: (February 4, 2026 at 06:31 PM EST)
1 min read
Source: MacRumors

Source: MacRumors

Overview

Anthropic has pledged to keep its AI assistant Claude free of advertisements, positioning itself against OpenAI’s plans to introduce ads to ChatGPT. In a blog post released today, the company acknowledged that “there are many good places for advertising,” but emphasized that “a conversation with Claude is not one of them.”

According to Anthropic, incorporating ads would detract from the user experience and could compromise the trust users place in the platform. The firm’s stance highlights a growing divergence among AI developers regarding monetization strategies and the balance between revenue generation and maintaining a seamless, ad‑free interaction for users.

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