Amazon Ring's lost dog ad sparks backlash amid fears of mass surveillance
Published: (February 11, 2026 at 01:43 PM EST)
1 min read
Source: Hacker News
Source: Hacker News
Ring’s new Search Party feature has once again drawn backlash [/news/866003/ring-ice-camera-access-flock]. A 30‑second ad that aired during Sunday’s Super Bowl showed Ring cameras “surveilling” neighborhoods to locate a lost dog. In the current political climate, a prime‑time ad celebrating neighborhood surveillance struck a nerve.