애플, 소프트웨어 구독 서비스에 발 들이다

Source: Byline Network

Apple’s New Subscription Service

Apple has introduced its first software subscription offering. Creative software products that were previously sold under separate package licenses—such as Final Cut Pro, Logic Pro, and Pixelmator Pro—are now bundled with productivity applications into a monthly subscription plan.

Observers are watching to see how Apple, which has traditionally used software as a lever for hardware sales, will respond to the appeal of a recurring $13‑per‑month revenue stream.